Florence Marine X
NEW Official American Sailing Member Benefit
Florence Marine X founder, sailor and Olympian surfer John John Florence, set out with a simple mission, “We want to explore, have fun, learn, and challenge ourselves. We’re building things that motivate us to go outside and thrive in the elements, while doing our best to protect the ocean and the land.” At Florence, the team is building advanced conditions equipment to improve people’s experience in the elements. Venturing outside and enjoying your environment for long periods of time requires gear that does its job when you call on it.
"At Florence, we believe that responsible manufacturing and sustainable business practices go hand-in-hand with exploration. We know our gear has to perform, but if that jacket or shirt is made in a way that harms the planet, it’s directly affecting the places we explore. The environment will continue to change, but our responsibility to make the right choices for the planet will be an ongoing commitment." - John Florence
Watch Florence Marine X founder John John Florence sail from Hawaii to the Line Islands on his Gunboat, “Vela”. Yeti and Parallel Sea present "Vela", a 4-part series from John John Florence.